PROLIFIQ Response to COVID-19
I think I speak for all of us when I say I have never lived through a period of time like we are experiencing today. I am sure you have been doing the same as I have—checking on your people and their families to ensure everyone is safe and healthy while working from home, revising budgets and business plans in light of the economic collapse and uncertainties around timing to get from here to the other side of the pandemic, spending time with my family and checking in on the isolated elderly to allay unease related to all the bad news, and finding ways to remain upbeat even in the midst of the suffering from so many people in our communities.
“GRIT” is one of our core values and we are inspired by the courage, sense of urgency, resolve, strength of character and hard work that our healthcare workers around the world are demonstrating in such selfless ways. While they truly lift the human spirit, our hearts are heavy as we see how people are being impacted. We extend our solemn and heartfelt wishes for complete recoveries.
A wise teacher once told me anyone can succeed in a good economy, but it is how you function in a bad economy that separates the wheat from the chaff. I keep recalling that teaching as we navigate PROLIFIQ through this unprecedented time. You, dear customers, are the lifeblood of our business, and your success is our success, and hopefully, vice versa as we work together to survive this extended period of uncertainty and high volatility, and as we do our utmost to make a positive difference in our communities and for our people.
Please know we are completely dedicated to your success and we stand ready to help. Together, we can partner to come out the other side of this pandemic and associated economic crisis stronger than ever and ready to thrive once again.
In closing, I pray for you, your team and your respective loved ones to make it through this pandemic in good health.
President and CEO