Company reports record adoption of native Salesforce account-based selling applications
Beaverton, OR – May 20, 2019 – PROLIFIQ, a native Salesforce sales enablement company, announces a period of exceptional growth, continuous innovation, and the appointments of Alan Blank as general counsel and Edward Vesely as chief marketing officer.
“We are fortunate to attract such remarkable industry talent,” said Vrahram Kadkhodaian, CEO, PROLIFIQ. “Appointing Alan and Ed enables us to continue our growth trajectory while providing customers with exceptional service. These strategic hires follow a banner year in which a record number of customers chose PROLIFIQ for their sales enablement needs.”
PROLIFIQ is seeing exceptional demand and continues to gain market share across major industry sectors for its account-based selling (ABS) applications, CRUSH and ACE, available on Salesforce AppExchange — the world’s leading enterprise cloud marketplace. The company reports record numbers of customers installed these apps in 2018 and also in the first quarter of 2019.
“What we needed were account-planning capabilities integrated within the Salesforce processes our account reps use every day to help the team make the most of the massive add-on revenue opportunities that are in front of us,” said Scott Larson, vice president of account management, Field Nation. “Our execs were wowed with the level of sales-opportunity information we were able to show about each of our key customers. Without CRUSH, we wouldn’t have been able to do this.”
During this same period, four innovative product releases were also introduced. Integrating native ABS applications with the Salesforce Platform brings an advantage to sales teams that simply want to snap in account-based selling apps to quickly increase sales performance and velocity.
As General Counsel, Alan Blank is responsible for board governance, shareholder communications and management, and contracts. He has a wealth of experience in law, corporate governance and management, mergers and acquisitions, government affairs, environment and social responsibility, internal communications and internal audit functions.
As CMO, Edward Vesely is responsible for growth marketing initiatives, including demand generation, brand development and alliances. A former PROLIFIQ board member, he has authentic passion for building companies and achieving successful outcomes in highly competitive markets at Vision Solutions (acquired by Syncsort), SilkRoad (tripled revenue), Click Commerce (IPO) and Platinum Technology (acquired by CA).
“We’re disrupting the sales enablement marketplace by driving sales productivity and velocity for the Salesforce customer,” said Kadkhodaian. “PROLIFIQ uniquely impacts two valuable selling motions—key account management and digital content management. And we now have the leadership team in place to take our business far beyond current levels.”
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PROLIFIQ® is the leading sales enablement company, pioneering native Salesforce account-based selling for key account management and digital content management that empower sales teams to boost performance and become trusted customer advisors. The world’s leading brands choose PROLIFIQ to crush competitors and ace the customer experience. For more information, visit prolifiq.com.
Edward Vesely, PROLIFIQ