CRUSH

Afresh

Posted On
April 11, 2023
Resource Type
CRUSH
Prolifiq is the single best way of mapping out your key accounts and decision-makers so that your GTM team is engaging the right people, with the right message on a consistent basis to drive efficiency and revenue.
Afresh
Joao Almeida , Commercial Strategy and Operations Manager

Account Planning Success

Afresh Sees Surge In Account Growth

Joao Almeida wanted to drive more collaboration, consistency in identifying the buying committee, and key account penetration. Like many teams, knowledge transfer and loss are common when team members depart.  He turned to Prolifiq to bring to help address this.

  • 31% increase in key account expansion pipeline
  • 15% increase in win rates for opportunities with relationship maps
  • Visibility and collaboration around key account and deal strategy

 

Learn more about how Joao and the Afresh team implemented a new account planning approach.

Posted On
April 11, 2023
Resource Type
CRUSH