The Latest ( Relationship Mapping )

Relationship Mapping

5 Features of an Effective Relationship Mapping Tool

Recent studies show that 85% of businesses attribute an increase in growth to key account management and relationship mapping efforts. If you’re looking to improve your company’s bottom line, a good place to start is by investing in a quality relationship map tool. This checklist will help you make the best possible purchasing decision for…

Account Planning

How to Better Align Sellers and Leadership

Alignment Plays Into Success   As a seller, your ultimate goal every month or quarter is to hit your quota. When that happens, not only does your team benefit but typically so do you and your family through commission and accelerators. The same can be said about sales leaders, where you don’t typically have quotas…

Relationship Mapping

How to Measure the ROI of Relationship Mapping

Documenting and mapping out key stakeholders is a critical part of your sales process. It enables alignment between cross-functional teams, allowing them to better strategize on maximizing the impact of the account on your business. But oftentimes, higher-ups ask us, “What’s the ROI of building out these relationship maps?” That’s a fair question, and we’re…

Relationship Mapping

How Relationship Mapping Can Drive GTM and Growth Strategy

Relationship Mapping is often thought of as a sales-driven activity. You put the key decision-makers you’re going to engage into a slide deck or a spreadsheet and consider that the end of your mapping. This “map” rarely comes back to mind. You often leave that effort, data, and knowledge at the bottom of your Google…

Relationship Mapping

Top Lessons Sales Reps Can’t Ignore

Sales professionals need two things: easy-to-use sales tools and the knowledge and experience to succeed at their job, no matter what surprises an account throws their way. Tools you can buy, but experience and fast thinking on your feet is something that comes with time – and sometimes that means learning the hard way. If…

Relationship Mapping

Identify These Different 4 Sales Prospects: The Office Edition

Every company you sell into is full of different types of sales prospects. Some are going to be ready and willing to talk. Some are going to be the exact opposite. And some are the ones who can open closed doors to decision-makers – and deals. Want to move through an account faster and more…

Relationship Mapping

5 Reasons You Should Be Relationship Mapping

Imagine you’re a spy – say, James Bond – and you’re tasked with finding Goldfinger, who has once again seized control of the world’s gold supply because, well, it’s in his name.  How would you do it? The apex, or most thrilling scene at the end of a spy movie is built upon dozens of…