Account Planning Template
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Stakeholder Analysis: Engage Key Stakeholders
Introduction – Stakeholder Analysis Managing mid-market and enterprise accounts largely comes down to understanding and effectively managing stakeholders. This comprehensive guide delves into the different aspects of stakeholder analysis, providing the steps you can take to identify these people, tools, and real-world examples to empower project managers and teams so that you’re able to win,…
Stakeholder Mapping Template
Introduction In 2023, getting wider in the accounts you sell into is critical. More stakeholders are involved in sales cycles, more eyeballs are scrutinizing spend and the return on your investments. The team’s success hinges on understanding and effectively engaging with stakeholders. To optimize stakeholder management and ensure project success, businesses rely on a stakeholder…
Prolifiq & 30MPC: 9 Tactics For Multi-Threading In Deals
Why is this worth your time? It’s one thing to figure out who you need to engage and begin a multi-threaded sales approach. It’s another to get access to them & build relationships to the point where they’re willing to advocate and be a champion for you. We break all of this down in…
Why You Should Walk Away from Quarterly Business Reviews
QBRs and Salespeople: The Key to True Customer Success and Growth There are certain truths to life that cannot be disputed. The sky is blue, tigers are striped, and salespeople absolutely despise quarterly business reviews. A quarterly business review is typically an event that takes place over the span of a few days to…
5 Features of an Effective Relationship Mapping Tool
Recent studies show that 85% of businesses attribute an increase in growth to key account management and relationship mapping efforts. If you’re looking to improve your company’s bottom line, a good place to start is by investing in a quality relationship map tool. This checklist will help you make the best possible purchasing decision for…
How to Better Align Sellers and Leadership
Alignment Plays Into Success As a seller, your ultimate goal every month or quarter is to hit your quota. When that happens, not only does your team benefit but typically so do you and your family through commission and accelerators. The same can be said about sales leaders, where you don’t typically have quotas…
How to Measure the ROI of Relationship Mapping
Documenting and mapping out key stakeholders is a critical part of your sales process. It enables alignment between cross-functional teams, allowing them to better strategize on maximizing the impact of the account on your business. But oftentimes, higher-ups ask us, “What’s the ROI of building out these relationship maps?” That’s a fair question, and we’re…
How Relationship Mapping Can Drive GTM and Growth Strategy
Relationship Mapping is often thought of as a sales-driven activity. It’s hard to understand the ROI of relationship mapping, how it impacts GTM and growth strategy, etc. You put the key decision-makers you’re going to engage into a slide deck or a spreadsheet and consider that the end of your mapping. This “map” rarely comes…