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PROLIFIQ Industry Blog

How COVID-19 Has Altered B2B Sales for the Better

How COVID-19 Has Altered B2B Sales for the Better

The phrases "COVID-19" and "better" don't usually belong in the same sentence. A world-changing pandemic and improvement? The thought sounds nonsensical, and for most concepts, it is. But the world of B2B sales has actually improved as a result of the pandemic and the...

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5 Reasons You Should Be Relationship Mapping

5 Reasons You Should Be Relationship Mapping

Imagine you're a spy - say, James Bond - and you're tasked with finding Goldfinger, who has once again seized control of the world's gold supply because, well, it's in his name.  How would you do it? The apex, or most thrilling scene at the end of a spy movie is...

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